Exploring social business strategy

“There are management consulting firms that charge really high rates. We wanted to come up with something that’s accessible to almost any business.”
This quote will ring true for many different people that have employed management consulting firms. In the worst cases, it appears that certain types of such companies merely send people in to work [...]

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Very observant readers may note that this post has some striking similarities to what I wrote about three months ago – the collaborative experience economy. What I tried to do then was connect the “four forms of theater” idea from Pine & Gilmore’s “The Experience Economy” with the principles of wikinomics – hence the name [...]

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