Exploring social business strategy

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Entries Tagged as 'business'

Thinking about some Facebook usage statistics

February 4th, 2010 · No Comments

I spend most of my working life researching how collaborative technologies – particularly social media – are impacting business strategy. My academic background is in economics. So when The Economist does a special report on something like social networking, it always gets my attention. And as with most articles in the publication, I always find [...]

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Tags: business · marketing · social media

Recent research: SeatGeek – using data to empower customers and alter industry dynamics

December 18th, 2009 · 1 Comment

Last week I wrote about The Hipstery, focusing on the concept of using data to create and leverage “blind spots”. This week I’m going to talk about SeatGeek – a relatively new start-up that uses existing data to empower customers, and potentially alter the dynamics of the secondary ticket industry.
What SeatGeek does is gather information [...]

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Tags: business · economics · social media · unbounded data

Recent research: The Hipstery – creating and leveraging Johari blind spots

December 11th, 2009 · 2 Comments

My job as executive editor at nGenera Insight involves doing a lot of research about new business models and start-ups tied to the Web 2.0. Over the next few weeks, I’m going to be sharing a high level overview of some of the work I’ve been doing recently. Today I’m going to start by talking [...]

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Tags: business · economics · marketing

StickK: I love this idea, partially because I also came up with it

December 9th, 2009 · No Comments

Very early in my career, I was told there are very few new ideas out there – if you’ve thought of it, somebody else probably has as well. What’s rare is for people to actually do something with the idea. So I find it quite amusing when I see people get all upset about somebody [...]

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Tags: business · social media

Seeking out new ideas, and why being open isn't always better

December 2nd, 2009 · No Comments

I do research for a living. A lot of it tends to centre on the Web 2.0. And the Chairman of my research group wrote Wikinomics. So I spend quite a bit of time out looking for new companies and business models, with a particularly keen eye for things that are “opening up”. But to [...]

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Tags: business · social media · wikinomics

Localbacon: improving the customer experience by making them pay

November 30th, 2009 · No Comments

In most cases, getting something for free is preferable to paying for it. But now always. One example I’ve always found intriguing on this front is online dating sites. If you’re (say) a very attractive female, it’s HIGHLY likely that you will be inundated with messages from potential suitors. But by making the suitors pay [...]

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Tags: business · economics · social media

Twitter popularity and Marvel Comics: an interesting difference between follower and list counts

November 20th, 2009 · No Comments

As part of my ongoing research, I’ve been paying close attention to developments around Twitter’s “list” feature (launched in October) – “A great way to organize the people you follow and discover new and interesting accounts.” Yesterday I stumbled upon an interesting finding (that has me scratching my ahead a bit) in relation to follower [...]

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Tags: business · social media

Outvesting: A peculiar combination of localism, prosumerism, and capital allocation

October 28th, 2009 · No Comments

Every once in awhile I come across a story that, while interesting, makes absolutely no sense to me. Outvesting, which I discovered through Springwise, is just such a story. What the site has managed to do is raise $5,000 in seed capital, through 100 donations of $50 each, for a yet-unchosen Irish start-up to use. [...]

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Tags: business · social media

The five phases of Twitter’s evolution – and why they’re important

September 2nd, 2009 · 14 Comments

I’m working on a new presentation about Twitter that’s going to be delivered in a couple of weeks. The first few slides are about what I’m calling the phases of Twitter’s evolution (based on my experience with it) – the types of discussion that seemed most relevant to understanding the platform at various junctures, and [...]

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Tags: business · marketing · social media

A new "option" for sports teams to rake in money

September 1st, 2009 · No Comments

Every year I join about a dozen high school buddies and head out on an NFL roadie. Every year it’s a different team – with New England, Green Bay, Cincinnati, and Indianapolis being among the most recent destinations. Many of the tickets are VERY hard to get – particularly when you’re angling for a dozen [...]

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Tags: business · economics