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Denisbhancock

the intersection of marketing, economics, and technology

From the monthly archives:

March 2009

Gilbert Arenas retires from blogging: another 'canary in the corporate coal mine'?

by Denis Hancock on March 26, 2009

The time commitment for social media marketing

by Denis Hancock on March 25, 2009

Twitter: Seriously short stories versus gateway to substantive content

by Denis Hancock on March 25, 2009

To tweet or not to tweet at halftime – is it a canary in the corporate coal mine?

by Denis Hancock on March 23, 2009

A potential framework for how different brands are using Twitter

by Denis Hancock on March 13, 2009

  • My favorite posts

    Mitch Joel and the end of conversations

    the incredibly shrinking marcom expense line

    questioning the idea that the customer is in control

    Gladwell, Tipping Points, and Twitter

    Prosumer engagement matrix

    Five phases of Twitter's evolution (now 6 - stay tuned)

  • RSS DBH on Wikinomics.com

    • You don’t have to engage in conversations to succeed on Twitter
    • Questioning the idea that ‘the customer is now in control’
    • Some quirky thoughts on ‘you are not a gadget’ and social production
  • RSS All a twitter

    • denisbhancock: RT: @kyigit - apple's ping is my top pick for 2007 innovation of the year award.
    • denisbhancock: some thoughts on social media, loopt, virgin, and the notion that 'the customer is in control' http://ow.ly/2yJeE
    • denisbhancock: Extreme unbranding - sending a competitors product so someone isn't seen with yours. Featuring snooki. http://ow.ly/2wGqV
  • Tags

    1000 Awesome Things on Twitter advertising blogs branding broadcasting broadcast media business business model business models business strategy canada co-creation collaboration comments communities community conversations costas crowdsourcing Dilbert economics experiences facebook gladwell innovation investing kissinger long tail marketing mashable media NBA Newspapers prosumerism prosumers research social media social networking Sports Guy TechCrunch twitter wikinomics woot youtube zappos
  • interesting articles

    • Financials likely dominate more of your portfolio than you think - The Globe and Mail
    • Social media: Amber Mac's new rules of engagement
    • Top 5 Ways Big Brands are Using Foursquare
    • Treehouselogic's Blog
    • Why Do So Many Companies Suck at Social Media?
    • An Advertising Agency Enters a Consumer-Generated Contest
    • Entrepreneur's Annual 100 Brilliant Ideas - Entrepreneur.com

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