Exploring social business strategy

The combination of Ning and WidgetLaboratory (WL) was a story that had wikinomics written all over it. The former is a platform that enables anyone to create their own social networks focused on anything they want, and they actively encouraged individuals and companies to innovate on top of the platform and make it even better. [...]

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It seems that hardly a day passes without a journalist trashing the blogosphere – and for some reason it tends to happen most often when someone is writing about sports. Christie Blatchford is among the most recent – see “I’m not blogging this, mark my words” on the Globe and Mail website. While I’ve written [...]

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Very observant readers may note that this post has some striking similarities to what I wrote about three months ago – the collaborative experience economy. What I tried to do then was connect the “four forms of theater” idea from Pine & Gilmore’s “The Experience Economy” with the principles of wikinomics – hence the name [...]

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I’ve been trying to immerse myself in the world of social media over the last few months, and it has been quite an eye-opening experience. As I’ve navigated this remarkably inter-connected little world I’ve probably read several thousand blog posts on the topic, and most of these – predictably – seem to focus on the [...]

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